What you supply
- Products for the monthly drops, plus shipping cost.
- Product information, imagery and any claims rules we must respect.
- One named contact who approves the club setup and reviews results.
For brands
You bring the product. We bring the pros.
Seeding Club runs the whole sampling operation for your brand: the invitations, the verification, the shipping, the monthly challenge, the content review and the reporting. More than 50,000 seedings a year go out this way to creators and B2B professionals across Europe.
What we supply
- The branded club, built to your spec and launched in weeks.
- Verified members from the right vertical and market.
- Drops, challenges, member support, content review and monthly reporting.
What comes back to you
Content you can reuse
Monitored photo and video shot in real kitchens, salons and clinics, licensed for your own marketing and sales material.
Structured product feedback
The same questions every month on taste, handling, yield and result, so you can compare batches, variants and markets.
Commercial signals
Menu and shelf listings, wholesale reorders and order intent from members who want to buy what they just tested.
A named audience
A club of professionals you can reach again next month, instead of an audience you rent once per campaign.
One platform for Europe
Local clubs and local shipping across European markets, run and reported in one place.
Compliance handled
Member verification, content review and data handling are run by an AAA rated, CyberVadis certified and SMETA audited operator.
AAA credit rated
Highest financial stability rating, so long term club operations are safe hands.
CyberVadis certified 2026
779/1000 in an independent cybersecurity assessment covering data and access control.
SMETA 4 Pillar audited
Labour standards, ethics, health and safety and environment, with zero non-compliances.
Frequently asked questions
What does the brand have to supply?
Products for seeding, product information and imagery, and one named contact person. Brandheroes runs the platform, the invitations, the screening, the shipping, the challenges and the reporting.
How much time does it take internally?
Most brands spend a few hours at setup and then review results monthly. There is no headcount attached to keeping the club alive.
Which markets can you cover?
All of Europe, on one platform with local clubs and local shipping.
How do we measure whether it worked?
Every drop is tracked: claims, completed challenges, content delivered, feedback scores and commercial signals like listings and reorders, all in one dashboard and exportable as reports.
Which club fits your brand?
27 verticals, from chefs and bartenders to hairdressers, vets and opticians.